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Why
Management and Business Studies Need History
By Harry Knowles*
In the late 1980s, a roundtable discussion between prominent Harvard business
historians and management academics concurred with the proposition that
understanding history is an important part of managing. Participants agreed
that history also helps managers determine their organisation's current
position using comparisons with the past. In addition managers can determine
whether current events are part of a continuous trend or are discontinuities.
It was also recognised that history is even more important in choosing
strategies in today's rapidly changing business environment.
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John
D. Rockefeller (right) with Ludlow Miners, 1915. Business History
can provide key insights into management practice and the evolution
of business strategies.
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In 1996, a survey
of 75 members of the Management History Division of the Academy of Management
considered that employing a management history perspective in business
courses delivered a variety of benefits. These included providing a much
needed context to understand various other courses in the field, giving
students a perspective to employ in understanding their discipline, anchoring
students in theory and dispelling the myths found in various text books.
These outcomes have
been mirrored in additional research into the role of historical perspective
in a business education curriculum. An historical component can also be
justified on the basis that:
- It is an important
tool for understanding human nature and its past endeavours and can
throw light on the present and future in many ways
- Historical study
increases our understanding of humanity and has lessons for human aspirations,
ambitions and organisations. Eg contemporary empowerment and subcontracting
initiatives were better known in previous eras as the helper and putting-out
systems.
- Historical study
can develop communication skills (language ability, writing proficiency),
an ability to evaluate evidence and a healthy scepticism to received
opinion and propaganda
- It can provide
management students with an overview of the development of the national
and international economy and provide key insights into industrial structure
and the evolution of business strategies.
- It can broaden
business education by illuminating government-business relations, technology,
corporate culture and business ethics
- Business and management
history not only encompasses the study of organisational systems but
its breadth of approach provides managers with insights into human behaviour
operating under a variety of constraints and influences
- Modern managers
operating in a world of high-speed decision-making need to be aware
of how long-tem changes have affected enterprises. Business/management
history is multi-disciplinary and concerned with long-term change and
offers a more practical focus.
- Business/management
history supplements management theory's principles for managing
organisations by offering portrayals of reality against which
those principles may be tested and experienced vicariously.
At the Harvard Business
School, history has long been and remains a vital part of
the School. More than any other business school, the Harvard School has
integrated the study of history into its curriculum from its earliest
days. Today, the School offers three MBA courses in business history,
including the module Creating Modern Capitalism which is taken by all
incoming students.
A particularly important aspect of management/business history is historical
research. Not only does it provide a foundation for identifying the current
state of knowledge but it also offers a framework for securing and integrating
new information. Yet another valuable feature is that it affords the opportunity
for management teachers, researchers and practitioners to frame the right
questions the how, why and what
questions that historians ask appropriately link into the academic areas
of enquiry of theory, process and practice. A third benefit is that the
information that is obtained in historical research allows for the construction
of an integrated framework which presents research data in a manner that
is valid, understandable and applicable. A reassessment of the past is
essential if we are to properly understand the present and predict the
future.
The value of management/business history has long been recognised. Early
work in the 1920s focussed on topics such as employee relations, productivity,
wage plans and work methods. In the 1950s, John Mees (1959) work, Twentieth
Century Management Thought provided one of the most significant in depth
analyses and discussions of management history from the scientific management
era to the immediate post World War 2 period. In the 1960s and 1970s,
Claude Georges's The History of Management Thought (1968) and Daniel
Wren's The Evolution of Management Thought (1972) provided an important
synthesis and direction in that particular field.
In the field of management history, some of the approaches have included
a discussion of management developments within a particular chronological
period; the identification of various schools' of management
thought and demonstrating the extent to which management theory and practice
have been a direct reflection of the ideas which emerged from these groups.
The employment of an institutional approach involves an historical focus
on the operations within an organisation, business firm or industry. For
example, Chandler's research in Strategy and Structure (1962) on
the linkage between organisational strategy and structure. A biographical
approach employs biographies to provide insights into the lives and actions
of famous business people and entrepreneurs as well as providing the foundations
for a fifth approach which combines ideas and concepts with biographies.
For example, an investigation of the ways in which an individual has employed
particular concepts in managing an organisation or in achieving particular
organisational goals.
So much of business and management teaching and research, particularly
in Australia, is undertaken in a temporal vacuum. Surely a management
consultant retained to diagnose problems in a business organisation needs
an understanding of the organisation's history and the historical
context of its environment in the same that a medical practitioner requires
knowledge of the patient's medical history as a prerequisite to diagnosing
an illness. It is unlikely therefore that a management professional would
claim than an historical perspective is unimportant. Nevertheless, the
need to integrate an historical perspective into what is taught and researched
in Australian business schools is generally ignored.
Clearly, the employment of an historical perspective adds a further important
dimension to management/business research and teaching, particularly in
the realm of theoretical explanation and methodology. Many trained historians
have found their way into business schools and management departments
in Universities the opportunity is there for the taking.
References:
J. W. Gibson et al, The role of management history in the management
curriculum :1997', Journal of Management History, V. 5 (5), 1999,
pp. 277-285
Alan Kantrow (ed), Why history matters to managers', Harvard
Business Review, January-February 1986, pp.81-88
R. Warren and G. Tweedale, Business ethics and Business History:
Neglected Dimensions in Management Education', British Journal of
Management , V.13, 2002, pp. 209-219
* Harry Knowles, Work and Organisational Studies, University of Sydney.
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